Benjamin Arnedo

Brisbane, QLD / RemoteFreelance

• Photography and creative direction for the City Renewal Authority (ACT Government) Winter in the City campaign — a two-week event generating $2.72M in local economic activity, with 30,000 attendees at Glebe Park and 12,000 at Garema Place. Images ran in the Authority’s public campaign.
• Four consecutive years documenting the Lunar New Year festival in Dickson for the same client.
• Original brand identity for National Triangle, the tourism and promotion brand of the National Capital Authority (federal government), 2021 — the identity ran for five years.
• Designed and built connectup.au for the University of Canberra (2024) — an academic research project activating a student hub in Belconnen, ACT.
• Website design and build, motion graphics and brand identity for private clients across Australia and Argentina — all remote, including an extended period working from overseas, as sole point of contact from brief to delivery.
• Build generative design systems. Construct components, variables and layouts programmatically by driving Penpot, Pencil and Sketch over MCP — producing editable design files, not images. Deliver pattern and asset engines clients run themselves to grow their own libraries.
• Ship open-source tooling — public at github.com/buda-loco. Oxygen Skills: the first Claude Code skill for Oxygen 6 / Breakdance WordPress builds. WP Static Mirror: serves a WordPress site as plain static files, removing the attack surface rather than hardening it. Color Palette Generator: an Adobe Illustrator script producing palettes with RGB, CMYK and HEX values.

Crewcible · Canberra, ACT

• Directed and edited documentary and commercial projects, from shoot through to delivery.
• Contributed to the ALTRAC / Sydney Light Rail proposal film with CRE8IVE — integrating location footage with 3D infrastructure renders for a national transport client’s Parramatta Road to Green Square route pitch.
• Managed production pipelines and worked with directors and producers on narrative and pacing.

Dionysus · Canberra, ACT

• Led rebranding initiatives and crisis communications for government and corporate clients.
• Created and executed marketing and communication strategies aligned to business goals.
• Moved company operations into ClickUp, improving job tracking and throughput.
• Managed teams and client relationships from brief to delivery.

Added Value Enterprises · Brisbane, QLDFreelance

• Designed and implemented digital marketing strategies for Brisbane clients.
• Optimised social media campaigns against agreed KPIs.
• Managed content creation and distribution for targeted audiences.

Cre8ive · Canberra, ACT

• Produced collateral for Australian Government and corporate clients to existing brand guidelines.
• Developed WCAG-compliant accessible documents for government projects.
• Maintained client websites and designed social media assets.

Foundry · Launceston, Tasmania

• Delivered photography, video production and design curriculum.
• Maintained course content and assessment records; provided student feedback.

Zstudios · Tucumán, Argentina

• Co-founded and ran the studio end to end: team, suppliers and client relationships.
• Led creative direction across branding, digital, print and video.
• Wound the studio down in 2019 on relocating to Australia.

Kipus · Buenos Aires, Argentina

• Created the company’s visual identity and brand style manual.
• Designed client infographics covering key weekly news topics.
• Ran multiple concurrent projects to deadline.

UNSTA · Tucumán, Argentina

• Led Senior Audiovisual Media, Senior Design Workshop and UX/UI Design classes.
• Developed curriculum aligned to industry practice.
• Mentored students individually through to portfolio.